How To Manage Multiple Pinterest Accounts

Managing multiple Pinterest accounts can seem daunting, but with a few strategies and a little practice, it is possible to make it a straightforward process. With the growth of Pinterest and its user base, it is becoming increasingly common for businesses and marketers to use the platform for multiple accounts. The good news is that there are smart ways to manage multiple Pinterest accounts, ensuring that each account is managed efficiently and effectively. In this article, we will explore the steps needed to successfully manage multiple Pinterest accounts.

I. Understanding the Benefits of Managing Several Pinterest Accounts

Whether you are a marketer or business owner, managing multiple Pinterest accounts can be very beneficial. You can expand your reach and improve your marketing results. However, standing out and gaining visibility in today’s digital world can be difficult if you are limited to one account. With multiple accounts, you can create a dynamic presence, target a broader audience, establish a strong brand presence, and ultimately reach your goals.

Discover a Broader Audience – You can use multiple accounts to reach more people. With more than 250 million active users on Pinterest, it is likely that your target market is spread across multiple niches. By managing multiple accounts, you can explore these different interests and target a larger, more relevant audience for your business. Plus, you can use one account to appeal to a broader audience, while using the other to target more niche interests. Additionally, different accounts can be used to showcase different products and services.

Foster a Strong Brand Presence – With multiple accounts, you can increase brand visibility. Each account can be used to showcase different aspects of your business to highlight products or services, and to create a dynamic presence. Plus, if utilized correctly, each account can help establish a strong reputation. Posting an appropriate mix of content, such as images and videos, can help you reach a larger number of people while showcasing the essence of your business.

  • Discover a Broader Audience
  • Foster A Strong Brand Presence
  • Improve Your Marketing Results

II. Establishing Multiple Accounts During the Signup Process

In order to help streamline the signup process and get users fully onboarded as quickly as possible, it’s often helpful to include the ability to establish multiple accounts during registration. Allowing users to establish multiple accounts during the signup process can help facilitate ease of access, as well as better organize their accounts for future use.

When establishing multiple accounts during the signup process, it’s important to provide a variety of account options for the user. This should include options to register both individual and corporate accounts, as well as provide them with the ability to link existing accounts to the new one. Additionally, you should also have options that allow users to create multiple accounts with distinct usernames and passwords.

Moreover, when enabling users to create multiple accounts during the signup process, it’s important to give them the ability to customize their accounts as desired. This could include options to customize their user profiles, access settings, and prompt alerts and notifications. Additionally, account customization should also include options to enable extra security protocols, such as two-factor authentication, as well other have access control features.

III. Linking Your Existing Pinterest Accounts

If you already have a Personal or Business account, you may want to link your existing account to a new one, in order to gain access to multiple accounts at once. Linking accounts will help you manage your connected accounts quickly and easily.

In order to link your existing accounts, follow these steps:

  • Login to your account.
  • Navigate to Account Settings.
  • Under the Account Settings, select Profile & Pins.
  • Click “Link Your Existing Account.”
  • You will be asked to enter the Access Token for your existing account. This is found on the Account Settings Tab of your account.
  • You will then be asked to authorize your existing Pinterest Account.
  • After authorization, click “Create Linked Account.”

Note: You may link up to 10 accounts with a Personal and Business account. However, all accounts must use the same email address.

IV. Understanding the Guidelines of Managing Multiple Pinterest Accounts

When managing multiple Pinterest accounts, it is essential to pay close attention to the appropriate guidelines and regulations in order to ensure a successful platform experience. Below are a few tips to help users better manage multiple accounts:

  • Establish Clear Guidelines: Establish clear guidelines on what is and isn’t acceptable behaviour when managing multiple accounts. When discussing content, ensure that it is appropriate for all users and aligns with Pinterest’s Terms of Service. Additionally, create guidelines for setting up expectations for user engagement, response times for comments, and when to delete comments/posts.
  • Quality Over Quantity: Quality is more important than quantity when creating content for multiple accounts. It is important to produce content that is engaging, creative, and informative so that users find the account worth following. Additionally, managing multiple accounts can become time consuming and overwhelming, so it is important to set boundaries around the amount of content being created and shared.
  • Stay Up To Date With Terms of Service and Privacy Policies: Users should stay up to date with Pinterest’s Terms and Privacy policies in order to ensure their accounts are in compliance. Familiarising oneself with the policies can help users better understand the platform and ensure their content does not interfere with other users’ experiences. Additionally, subscribing to notifications that communicate platform changes can help stay abreast of any updates.

V. Tips on Effectively Managing Multiple Pinterest Accounts

Pinterest has exploded in popularity in recent years and is used by practically everyone in the online world. Having multiple accounts on the platform allows for a vast range of capabilities, from a personal one for friends, a business one for your brand, and even one to showcase your interests. Knowing how to manage them effectively is key to getting the most out of them.

Be Clear on What Each Account Serves for
First, determine what exactly each account will be used for. This includes things like whether it’s for business purposes, maintaining relationships, or to simply display your favorite pins. Once you have everything organized, it’ll be easier to keep track of the different accounts and ensure there’s no crossover between their content.

Take Advantage of Scheduling Apps and Programs
Worried about manually updating each of the accounts? Take advantage of programs or applications like Tailwind to help you schedule pins into the future. This will help you stay on top of each one without having to worry about manually checking and updating each account.

  • Be Clear What Each Account Serves For
  • Take Advantage of Scheduling Apps and Programs
  • Differentiate the Content

Differentiate the Content
To make managing the accounts easier, it’s important to make sure the content you’re sharing is different on each one. This includes sharing different visuals, boards, pins and stories to each one. This allows you to track performance, pinpoint what works best, and see what trends your customers like or dislike.

In conclusion, managing multiple Pinterest accounts can be a time-consuming task. However, with the right tips, tricks, and strategies, you will be able to manage all of your accounts more efficiently. By using the tips included in this article, you will be able to organize and manage your accounts and ensure they are run smoothly and without any additional stress.